Effective Date: December 2025
DDr Intelligence is committed to protecting personal data and maintaining the trust of healthcare professionals and pharmaceutical partners. We process personal data responsibly, transparently, and in accordance with the UK GDPR, the Data Protection Act 2018, and relevant ABPI Code of Practice principles.
Who We Are
We provide professional, non-promotional engagement and communication services that support pharmaceutical companies in their interactions with dispensing doctors and other healthcare professionals.
For the purposes of data protection law, we are the data controller for personal data collected through this website.
Personal Data We Collect
We may collect limited professional and business-related information, including:
- Name, professional title, and work contact details
- Job Role or place of practice
- Records of professional engagement with our services
- Website usage data (such as IP address, browser type, and pages visited)
- Information you provide when contacting us
We do not collect patient data or clinical records and do not process personal health information about patients.
How We Use Personal Data
Personal data is used only where necessary and proportionate, including to:
- Respond to professional enquiries and provide requested services
- Facilitate appropriate, compliant engagement between pharmaceutical companies and healthcare professionals
- Share relevant service updates, events, or information (where permitted)
- Improve website functionality and service quality
- Meet legal, regulatory, and compliance obligations
We do not use personal data for inappropriate promotional purposes.
Lawful Basis for Processing
Under UK GDPR, we rely on the following lawful bases:
- Legitimate Interests – to operate our business and support professional engagement in a compliant manner
- Consent – where you have chosen to receive communications
- Legal Obligations – where processing is required by law or regulatory standards
You may withdraw consent at any time.
Data Sharing
We may share personal data only where necessary with:
- Pharmaceutical company clients, strictly for the purposes of delivering agreed services
- Trusted third-party service providers (such as IT or communications platforms)
- Regulatory or legal authorities, where required by law
We do not sell or trade personal data.
Data Retention
Personal data is retained only for as long as necessary to support our services, comply with regulatory requirements, or meet legal obligations.
Your Rights
You have the right to:
- Access your personal data
- Request correction or deletion
- Object to or restrict processing
- Withdraw consent at any time
- Raise a concern with the Information Commissioner’s Office (ICO)
Contact Us
If you have questions about this policy or how we handle personal data, please contact:
Dispensing Intelligence
Email: [email protected]
Address: The Enterprise Centre, University of East Anglia, Norwich, NR4 7TJ